"State Council on Accelerating the development of tourism" and that "to cultivate tourism as a strategic pillar industry of national economy and people more satisfied with the modern service industry." Among them, the people are satisfied and the tourism industry in the basic, overall satisfaction, based on the ability to continue to be more satisfied, the first and most critical factor is the tourism service quality. Thus, in 2010 China Tourism Association, proposed to create "China's service."
"Every hotel occupancy are sensitive to the first-class warm and thoughtful service. This conference , I heard a friend of the U.S. level of hotel facilities and services, praise, for you are proud, but also for our country proud. "November 21, 2011, 22nd session of the JCCT was held in Chengdu Jinjiang Hotel, meeting after the end of AQSIQ Zhi Shuping leave this passage to encourage usher in 50th anniversary of the Jinjiang Hotel continuously improve service quality and level of continue to walk in the forefront of China's service industry.
In 2011, the province hotels, travel agents in tourism "China Service" on the road, out of his stance in Sichuan.
Star hotel services more user-friendly
As the first five-star hotel in southwest Jinjiang Hotel creatively across the country will "create a moving" as the company's core values. Over the years, Jinjiang Hotel constant pursuit of "customer move" the highest level of service. Service levels by leaps and bounds, with the province's well-known international chain hotel group has always been fierce competition among the highest. It is understood that, in January 2011 to October, Jinjiang Hotel to achieve overall revenue $ 219 million over the same period in 2010 increased nearly 10%.
2011, as the old five-star hotels in Sichuan Jinjiang Hotel standardized cast by travel service quality. In addition to conscientiously implement the national and local standards, but also set up a quality management department, responsible for the promotion and implementation of national standards, industry standards and enterprise standards, and promote standards in all sectors during the operation of the use of standards for oversight of the use of and implementation of the whole process of training standards for all departments were pushing mechanism. The move effectively promote the implementation of a standardized, up to 97% of passenger satisfaction is a strong proof.
In 2011, the same as the Jinjiang Hotel, Sichuan, increasing sense of service, there are many star hotels. This year, tourism enterprises in our province vigorously superior activities, through increased training, and training to expand the scope of tourism professionals. The majority of tour operators increased from the heart for others and provide valuable work of social awareness, provide visitors with better service.
Travel agency services as "window"
March 15, 2011, 17 a travel agency in the province, " Sichuan travel agency services alliance proposal "on the sign, the provincial tourism law enforcement corps, Provincial Tourism Association and co-sponsored newspaper in Sichuan travel services Union. It was set up to promote the province to enhance the credibility of the travel industry, further safeguarding the interests of tourists. Last year, the 17 travel agencies resolutely resisted by the "zero or negative fare" the way they operate, promote quality tourism. At the same time, coalition members also innovative services, to further strengthen internal staff training and management to continuously improve the professional quality of employees and service quality.
In 2011, the province with quality of tourism services satisfaction measurement as a breakthrough, pay close attention to the industry, to continuously improve the level of tourism management and tourism industry, quality of service. In the process of building a tourism service system, the tourism industry, frequent new tactics, innovative management mechanism. Last year, the province strengthen the tourism system management guidance, the establishment of the province's 21 cities and the state tourism industry performance appraisal system, training, guidance, head of tourism at all levels across the province to change their ideas, to enhance the management capacity. Last year, the province also innovative tourism service quality evaluation mechanism, the implementation of the province's 21 cities and states tourist satisfaction evaluation, explore the establishment of tourist experience reporting system, Asking for tourists.
Source: Sichuan Daily
