In early 2011, Shenzhen OCT Happy Valley Division Group launched "Happy Valley chain standards system - amusement equipment technical standards." According to the standard, as the group's key chain theme park brand, Chengdu Happy Valley, in 2011 not only makes travel more on service and management level, but also boost tourism products to enhance the city in Sichuan.
"Chengdu Chengdu Happy Valley not only for this historic and cultural city into a dynamic, fashion, passion, energy, the wider domestic and foreign tourists a new type of urban entertainment, travel options and play experience." Park opened to see the end of 2011, Chengdu Happy Valley tourists exceeded 28 million this data, the Chengdu tourism department head rather mixed feelings.
A new landmark for the city tourism in Sichuan tourism products more plentiful
With the development of tourism industry in our province to enter the golden age, how to meet the public needs to become a more urgent need to answer the proposition. In 2009, as China's theme park settled in Chengdu, the first brand of Happy Valley for the recovery of Sichuan tourism market hit a shot in the arm.
"Sichuan" second five "tourism development planning," the need to "focus on public needs and the needs of tourists, to develop urban leisure and city excursions. Focus on development of urban parks, cultural square, specialty commercial street and other cities leisure products." In 2011, Chengdu Happy Valley Festival fashion launched, Caribbean carnival, International Magic Festival, Halloween Carnival, Pop Festival, Chinese New Year joy in six theme festivals, carnivals with a never-ending entertainment, to create urban entertainment The new wind direction. In 2011, Chengdu Happy Valley of China's first set of water side by side race slide 6 "hurricane slide" and the country's large screen cinema 4d highly sought after by tourists as the world's leading entertainment technology showcase stage.
October 29, 2011, Chengdu Happy Valley two projects successfully laid the foundation stone, which will become the showcase city of charm and high-end international platform for Chinese culture. Chengdu Happy Valley Zangya Lin, general manager, said: "Happy Valley two different pure play equipment assembly, but the record of modern technology and culture together like organic, nurturing a new culture format, and promote regional development, improve the urban functions, to create the city's comprehensive benefits. "
Performances of a tourism development in Sichuan travel services
Expanding the field of tourism services in the course of our province in the "second five" special attention to tourism and entertainment projects. Accordance with the "Sichuan" second five "tourism planning", Chengdu to dig cultural resources, the use of high-tech means, the introduction of 1-2 for the visitors of the city show large annual cultural activities, to build a cultural brand. As an important cultural industry in Chengdu and Chengdu Happy Valley tourism industry projects to the forefront of doing my part.
March 24 last year, invested 250 million yuan of money, set the country's top production teams and more than 200 actors, which lasted more than a year to build, known as cultural tourism in Sichuan new "tourist map" and "Tian Fu Shu Yun "Large Original Song and Dance Poetry and formal performances, winning applause. Data show that as of December 20, 2011, the purpose of the audience watching the play more than one million people.
In the "Tianfu Shu Yun" antiquity this rhyme, old times, Bashanshushui, quality homes in four chapters, more than 10000 spectators to enjoy the block by the extensive use of high-definition led screen, 400 square meters of space for large show arena, 560 sets of Chinese clothing beauty services stunning combination of modern stage performing arts. It is understood that in order to make this cultural industry as a key project of Chengdu tourism performances to win a bigger market, "Tian Fu Shu Yun" creative team in 2012 will develop peripheral products, the introduction of special performance bundled packages.
Source: Sichuan Daily