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Emei Mountain - Leshan Giant Buddha Jiuzhaigou - multi-faceted show the model role of the standardization sample

Posted: May 17, 2012


Wuhan held the National Tourism Conference on standardization work , the National Tourism Administration announced: Sichuan has become the country's unique tourism standardization demonstration provinces; including 57 enterprises, including the province Emei Mountain - Leshan Giant Buddha of the CMC, Jiuzhaigou Authority for the National first tourism standardization demonstration units. Day, the second batch of national tourism standardization pilot units to create the official launch of the 20 cities, including Chengdu, Wuhan, including 10 counties (districts), 20 enterprises have become the second batch of pilot units.

The first national tourism standardization sample unit responsible for the rest of the country to provide a demonstration model, in order to point to promote other regional and corporate travel standardized management and service levels to improve the important task. China National Tourism Administration pointed out that the first demonstration unit to establish a long-term mechanism to further promote tourism standardization work, continue to expand the scope of the pilot of standardization of the region's tourism, and further expand the field covered by the standard, improve and perfect the existing standard system.

National demonstration:

Standardization is the eternal theme of the scenic area management services

One of the National Tourism Administration as the province two of the first national tourism standardization sample units, the Administrative Committee of Emei Mountain - Leshan Giant Buddha Scenic tourism standardization as "grasping quality, tree brand, enhance the core competitiveness," the starting point, The proposed high strive for excellence, never fight the first "create the target. Standardized to create a "ticket" in June 2010, the scenic area management committee set up a "create standard work leading group of the principal leaders of the head of the scenic CMC. Nearly two years towards a "demonstration" from the "pilot" successful, Emei Mountain - Leshan Giant Buddha Scenic Spot Management Committee in the scenic site, business platform to open up the "record mark" column in the visitors to the distribution area and front-line service window set 9 bulletin boards, to the visitors, the staff issued more than 40000 copies of the "create standard knowledge Reading, training executives and employees 174 people.

Emei Mountain - Leshan Giant Buddha scenic area of the CMC, with the identity of the National Tourism Standardization demonstration unit " in the industry to establish a benchmark of? Mount Emei cute monkey is a favorite with tourists, monkeys harassing tourists events have occurred. Last year, Mount Emei scenic area to develop the the monkey District regulations "- seemingly a simple rules, but it highlights the Mount Emei scenic area to fill the gaps in the industry with standardized, leading the specification's determination to enhance the tourism product. Observant visitors will find that burning incense in the Emei Mountain , now the scenic sold incense and candles on the packaging are printed with the words "GB the Hong gb26386-2011 (environmentally friendly products)". As one of the 10 pilot units of the burning of incense activities in the national norms of religious and tourism venues, Mount Emei scenic area in the creation of tourism standardization in strict accordance with the standard implementation of the burning of incense specification. Printed with "GB" joss sticks just a microcosm of the Emei Mountain - Leshan Giant Buddha Scenic Management Committee to improve the safety management system, incense joss sticks production and sales units safety norms training to ensure that the Emeishan religious tourism sites incense civilization , safety, environmental protection and order.

In June 2010, the Jiuzhaigou Scenic Area Administration by the National Tourism Administration formally identified as the first National Tourism Standardization pilot units. To this end, the Jiuzhaigou Scenic Area Administration has set up a "create standard work leading group headed by the principal leaders of the Authority, the establishment of a standardized office, combined with the scenic area management experience and ecological scenic actual, developed a highly Jiuzhaigou scenic features, integration national standards, industry standards, local standards and enterprise standard four-in-one tourist standard system.

Today, Jiuzhaigou Administration as the first national tourism standardization sample units in the scenic standardized management, human services, and international levels of development have been significantly improved. Service quality, brand image and the overall efficiency of the three major upgrade, is actively boosting the the Jiuzhaigou international tourism destination to create.

The second batch of pilot:

Chengdu occasion to enhance the quality of tourism services

It is understood that the second batch of National Tourism Standardization pilot units to create the pilot period of two years, mid-term evaluation carried out in the end of 2012 to 2013 period, the National Tourism Bureau commissioned the National Tourism Standardization Technical Committee organized experts to assess the acceptance. Acceptance to take to listen to report on audit data, questionnaires, site visits, and an integrated approach. The National Tourism Board will use third parties to carry out pilot units tourist satisfaction surveys, satisfaction does not meet the requirements of the standard will not be the evaluation and acceptance.

The second batch of national tourism standardization pilot units by what way to promote comprehensively improve their service quality and the quality of the industry? The main person in charge of the China National Tourism Administration pointed out that the second batch of tourism standardization of pilot units and regions to fully implement its own standard system, establish and improve the standard system. The second batch of national tourism standardization pilot units, only 2, Wuhan, Chengdu and sub-provincial city. The reporter learned that Chengdu will be through the development of standardization of the region's tourism planning, the gradual establishment of a sound standard system of the region's tourism guide Chengdu adjustment of industrial structure.

Selected for the second batch of National Tourism Standardization pilot units as the country's best tourist city of Chengdu, the strategy is a high degree is to enhance the quality of urban tourism, boosting the Chengdu tourism internationalization process. Reporters learned from the Chengdu Tourism Bureau, Chengdu will focus on promoting the standardization of construction of the quality of tourism services. Chengdu Tourism Bureau official said: "pilot period, we should focus on a standardized guide hotels, attractions, travel agencies and tourism industry and overall improvement in service quality. At the same time, increased eating, living, transportation, travel, shopping, entertainment aspects related travel efforts to promote industry standardization of construction. "
Source: Xinhua

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