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Sichuan Deals

Ancient Town Cultural Tourism commercial real estate to break through

Published: June 20, 2012

Luodai blog town real map.

Luodai tourist district revealed new business opportunities

The beginning of this year, Longquanyi District and Sichuan Travel Group signed a cooperation agreement, which will invest more than 5 billion yuan to build the Ancient Town. Obviously, the Ancient Town district ushered in a period of a business hardware and business models to upgrade to this stage within the ancient town shopping district such as the new large-scale blog town, Arts Library Town Tourist commercial real estate projects have been showing the development of tourist shopping district of the Ancient Town new breakout space.

The cover reason: Luodai, a new landmark of cultural tourism business

From Chengdu, and has a unique Hakka culture, the Ancient Town, Chengdu began in 1999 as the ancient town tourism projects to plan, promote and build began, has become a typical ancient town tourism district in Chengdu.

The industry made it clear that the Ancient Town aaaa-class tourist town as a nation, their consumption level and structure of a change, there has been a large number of consumer goods, high, strong purchasing power of tourists, but the lack of more and more features as well as high-end consumer sites. Consumer groups in the district planning to face the local population, but also attach importance to the consumer demand of the foreign population. Should be differentiated, personalized business, to avoid peers the homogenization, low level, the pattern of disorder operators, should focus on town characteristics, the daily consumption steering characteristics consumer. To the business philosophy of leisure consumption, shopping, the consumer environment is both beautiful and comfortable, and cultural quality, enhance the tourism image of the ancient town and district grade.

Luodai blog town project is in this market context, should potential students. The project is located in the heart of the Ancient Town, a total investment of about 30 billion, the overall positioning: the set of museum villages, cultural and commercial street, art studios, Enterprise Hall group, five-star hotel is one of the domestic first-class complex of cultural tourism Humanities town. Blog the birth of the town, has become a new landmark of the Ancient Town Cultural Tourism, the Ancient Town and ushered in a period of a business hardware and business models to upgrade, new breakthrough for the development of the ancient town district.

Providers to assess price: rich in tourism business formats to enhance cultural tourism connotations

Blog town, morphology, ecology, format, the text states "four-state one, all-round to build a class humanistic town in the country. Formats in terms of blog town rely on the maturity of the Ancient Town Tourism brand and convenient transportation advantages, on the one hand, focus on the introduction of cuisine, boutique shopping, dining and leisure, theme inn travel business formats to create the casual Bar Street food and drink Street and many other unique theme streets, rich in tourism business format, on the other hand the multi-cultural integration into commercial activities, including the Hakka culture, heritage culture.

The same time, the blog town and the Ancient Town is an annual average of more than 400 million visitors a mature district seamless docking, unified planning, unified investment, promote unity, unified management unified operating model, the overall enhance Luodai ancient the added value of cultural and tourist district of the town. Project a commercial street real rendering. It is understood that the blog town in order to ensure project quality, self-sustaining pre-rendered commercial properties; be presented to the commercial property, ranging from 200-3000 square meters, opened the batch is sold out, two batches in progress in the vip registration .

Tan District universe: 30 square kilometers of tourist town district is going to fully upgrade

In accordance with the government planning, Luodai will be built into a 30 square kilometers in the tourist town shopping district. Luodai as the ancient town, "aaaa-class tourist attractions, in addition to the current area in each of over 400 million outskirts of tourists, a large field to Chengdu tourist crowds are district rapidly expanding.

The industry believes that the blog town building, will be a breakthrough of the Luodai, and even the Chengdu tourism industry and to break tourism "tour" a single format. Cultural tourism project construction will be the formation of the pace of coordination, with a format, functional complementation of the composite cultural tourism business, the project itself has beautiful architecture, theme museums and large landscape, the ancient town business fully upgraded, but will also stimulate other enterprises into the construction of the region's cultural tourism industry, formed the industrial chain, the formation of industrial clusters.

Blog small town culture as the ancient town within the district's premier tourist landmark project will be the heritage of the Ancient Town Hall Culture, Hall group of top companies to build the western region, the formation of the corporate culture of display, communication, social field of business and leisure. FAW-Volkswagen, Bosch and other Fortune 500 companies, such as is now actively introduce. Can be expected that, as more enterprises Hall settled for the development of the Ancient Town tourism and leisure economy and business and leisure economy the two support.

Blog responsible for the investment side of the town firmly believe that: "the Luodai five years later, with the completion of the project, tourist trips is expected to exceed 10 million. Blog town, the future will be a collection of holiday folk culture, heritage, culture creativity as one of the tourist largest city, the Humanities town. "
Source: WCC

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